Mattel Has Learned Nothing From Barbie’s $1.4 Billion Success, And The Barney Movie Proves It

Mattel Films is working on an adult-aimed Barney movie, and the comments from the company’s CEO about the film prove they weren’t paying close enough attention to Barbie‘s success. The idea of an adult movie about the iconic purple dinosaur is intriguing, especially to those who fondly look back on the character’s role in their childhoods. Additionally, Barbie‘s remarkable performance demonstrates how Barney could make just as strong an impact. Still, the early word on this upcoming film gives some cause for concern.